“I am proud to be part of the PCH team and am grateful for this opportunity to contribute in an expanded capacity to its continued success at this exciting time for PCH," said Bagdasarian. Steve was instrumental in the evolution of PCH's media and data platforms, leading corporate development and strategy initiatives, including the acquisitions of Plethora Mobile, CommandIQ, Topix and Wide Open Media Group. Promoted from his recent role as General Manager, Media & Strategy, Steve Bagdasarian will now serve as Publishers Clearing House Media’s Chief Operating Officer. In addition to Masterson and McNamee’s appointment, Publishers Clearing House also announced the internal promotion of Steve Bagdasarian to Chief Operating Officer, Media. I look forward to working closely with our senior management team as we continue to reimagine and expand our digital capabilities.” “It's such a seminal time for the company and I'm looking forward to being part of its future together with the team. "Publishers Clearing House is a dynamic, forward-thinking company leading with entertaining, compelling offers that inspire and delight consumers, and which offers marketers, in turn, the means to connect with them directly and transparently," said McNamee. McNamee also has held senior roles at Maxpoint Interactive and. Prior to joining SmartAsset, she served as Group Director at AOL, where she managed strategic accounts and partnerships in the finance category. An award-winning professional with over 15 years of experience, McNamee joins Publishers Clearing House Media from SmartAsset, a financial technology company, where she oversaw the sales department and teams to streamline operations. Publishers Clearing House also welcomes Suzanne McNamee as the company’s new Head of Sales. “I am inspired to join a seasoned team of collaborators and help advance the story of this iconic American brand as it steps into an even more critical role within the media ecosystem." "The media industry is in need of a company like Publishers Clearing House with over 70 years of experience capturing and activating around first-party data in a durable, privacy-safe way," said Masterson. Prior to Twitter, he was the Chief Revenue Officer at media agency, SocialCode, and one of the first 15 sales people in New York City for Facebook. Prior to his stint at Google, he served as the inaugural President & CEO of Decoded and oversaw multiple teams at Twitter’s Global Advertising Performance division, responsible for Twitter's Campaign Optimization and Ads API Teams representing over $1B in annual revenue. Beyond this senior tenure at Google, Masterson brings an extensive, blended background of platform and agency experience to his new post. Masterson has most recently served as Head of Industry for Google, leveraging decades of industry work to deliver business results for Automotive clients. They are each deeply knowledgeable and I am confident that we have added the right leaders to our leadership bench as we continue to accelerate our momentum." Masterson and McNamee will be instrumental in bringing this vision to life.Īndy Goldberg, current CEO of Publishers Clearing House notes, “Bill, Suzanne and Steve are three immensely trusted and high-performing leaders with demonstrated track records of driving excellence and delivering growth for some of today’s most successful media companies. As host to one of the largest authenticated audiences outside the walled gardens, PCH Media is uniquely poised to become a critical cornerstone for addressability in cookieless media, and a partner to brands and agencies seeking greater value from their first party data. The expansion of PCH Media’s executive ranks comes as the company prepares to embark on a new strategic direction in data and identity technology and services. The company also welcomes Suzanne McNamee as its new Head of Sales and has promoted Steve Bagdasarian to Chief Operating Officer, Media, building on his successful tenure as General Manager, Media & Strategy. consumers, today announced that industry veteran Bill Masterson has been appointed President of Publishers Clearing House Media. NEW YORK, Ap(GLOBE NEWSWIRE) - Publishers Clearing House (PCH), a leading digital entertainment and commerce destination for millions of U.S.
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